The Marketing, Membership & Communications Conference (MMCC) will give association and nonprofit professionals the insights necessary to take your strategy to new heights. Overcome daily challenges and sharpen your skills in education sessions on:

  • Using segmenting to recruit and retain members
  • Content strategy and social technology
  • Developing online and in-person communities
  • Making data and metrics work for you
  • Knowing which member programs to evolve and which to sunset
  • Leveraging technology to improve market research
  • Ensuring a successful rebrand
  • Maximizing the value of your content
  • Optimizing digital advertising opportunities