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Event

ASAE Marketing, Membership, and Communications Conference 2017

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Past Events

Conferences | Associations | Walter E. Washington Convention Center Washington, DC

May
2-3
2017
8:00
AM
EDT

The Marketing, Membership & Communications Conference (MMCC) will give association and nonprofit professionals the insights necessary to take your strategy to new heights. Overcome daily challenges and sharpen your skills in education sessions on:

  • Using segmenting to recruit and retain members
  • Content strategy and social technology
  • Developing online and in-person communities
  • Making data and metrics work for you
  • Knowing which member programs to evolve and which to sunset
  • Leveraging technology to improve market research
  • Ensuring a successful rebrand
  • Maximizing the value of your content
  • Optimizing digital advertising opportunities